Tostitos – On Race
March 22, 2011 1 CommentTostitos, capitalizing on the first time two African-American coaches met in the superbowl.
Archive for Examples
Travelocity – Sex
March 22, 2011 No CommentsA Travelocity ad from the ‘roaming gnome’ series. Not an argument, but a good example of non-argumentative persuasion.
Walmart – Family Togetherness
March 22, 2011 No CommentsThat’s what we all want in a big store isn’t it: the ability to bring our families together.
Walmart – Scientifically Speaking…
March 21, 2011 No CommentsFrom Walmart: who knew it was a ‘scientific’ decision to shop there?
Santa Margherita Pinot Grigio
March 21, 2011 No CommentsAdvertisement for wine that is ‘elegant’ ‘refined’ – are they talking about the woman or the wine?
Thermos: buy this or your baby will die!
July 13, 2010 No CommentsCollected by Boing Boing, this fabulous undated bit of advertising hits all the right notes: appeal to fear and appeal to authority at the same time!
Post hoc on the West Wing
July 9, 2010 No CommentsA clip from one of the first episodes of ‘The West Wing,’ in which President Barlett explains post hoc ergo propter hoc to his staff that “We didn’t lose Texas because of the hat comment…”
Biracial Analogy example
July 6, 2010 No CommentsOne of my favorite simple examples, arguing from analogy in opposition to restrictions on gay marriage: (click to enlarge image)For educational use onlyBiracial v. gay marriage analogy – Washington postEmbed: JSON ATOM RSS2