Dan Ariely ‘The Identifiable Victim Effect in Action’
April 20, 2011 No CommentsFrom the blog ‘Predictably Irrational’ by Dan Ariely, behavioral scientist at M.I.T., here’s a personal account of the identifiable victim effect
From the blog ‘Predictably Irrational’ by Dan Ariely, behavioral scientist at M.I.T., here’s a personal account of the identifiable victim effect
ChildFund (formerly ‘Christian Childrens Fund’) has been running variations of these ads on American television since the 1980s.